Case Studies1 min read • Jan 22, 2026By Maya Patel

How one SaaS company increased AI citations by focusing on GEO (Jan 2026 Update 2)

ProcureFlow is a mid-market B2B SaaS platform for procurement automation used by finance and operations teams at manufacturing and healthcare firms. In October 2025, the company engaged Abhord to address declining visibility across answer engines and chat assistants that prospects rely on during ven...

Case Study: How ProcureFlow Lifted Its AI Visibility With Abhord (2026 Refresh)

Company Snapshot

ProcureFlow is a mid-market B2B SaaS platform for procurement automation used by finance and operations teams at manufacturing and healthcare firms. In October 2025, the company engaged Abhord to address declining visibility across answer engines and chat assistants that prospects rely on during vendor evaluation.

1) The Initial Problem

By late Q3 2025, ProcureFlow saw a pattern: when buyers asked leading LLMs “best procurement workflow tools” or “alternatives to [competitor],” the brand was either missing or mis

Maya Patel

Director of AI Search Strategy

Maya Patel has 12+ years in SEO and AI-driven marketing, leading enterprise programs in search visibility, content strategy, and GEO optimization.

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